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Новости FIPP
07.02.2018
FIPP World: Hearst and Condé Nast's data teams; digital tools for newsroom transformation; and more
Источник: FIPP

Top stories

Hearst and Condé Nast build their data teams, as data becomes increasingly important to publishers

American magazine media companies Hearst and Condé Nast have started 2018 off by investing in and building out their data teams. In January, Condé Nast acquired not only a data platform, but also a data solutions firm. In the same month, Hearst appointed a new VP of data products.

How digital tools can transform newsrooms: cultural shifts and the growth of collaborative fact checking

There are a growing number of digital tools which have been released with the key aim of making news-focused journalists’ lives easier. Yet many newsrooms, especially small to mid tier sized ones, seem reluctant to experiment with them. It appears that a cultural shift that needs to take place to enable media companies to adopt them.

Insight

Media Voices podcast: European Journalism Centre's Adam Thomas on funding sustainable journalism

In this week's episode of Media Voices, Peter speaks to the European Journalism Centre's Adam Thomas about its mission of enabling and sustaining quality journalism through a programme of online resources, seminars, training and grants.

Chart of the week: Users are spending less time on single pages

The average session length on publishers’ pages dropped below two minutes over the course of last year, according to Taboola data published by eMarketer.

Video: How brands and publishers can create a sustainable native ecosystem

Digital strategist Pontus Staunstrup shares key takeaways from a Native Advertising DAYS 2017 panel discussion titled: "Sustainable collaboration models for native advertising".

Innovation chapter download: How to make money in magazine media

The editors of FIPP's Innovation in Magazine Media 2017-2018 look at how the heck do you make money in magazine media these days? There is no single answer other than: Diversify. Read on. 

Meet the Digital Innovators' Summit speakers

Vivian Schiller, Weber Shandwick

Vivian Schiller is a longtime executive at the intersection of journalism, media and technology. She currently serves as executive editor in residence at Weber Shandwick, as we well as an advisor to news organisations. She'll be speaking at DIS2018, 18-20 March in Berlin.

Read her bio »

Mark Stencel, Duke Univertsity

Mark Stencel is co-director of the Duke Reporters' Lab and a journalism instructor at Duke University's DeWitt Wallace Center for Media & Democracy in Durham, North Carolina. He'll also be speaking at DIS2018.

Read his bio »

More stories

FIPP announces launch of Insider event series in local markets

FIPP, the network for global media, announced the launch of FIPP Insider, a new series of events giving local audiences the opportunity to experience the best of FIPP’s global events in their back yard.

Facebook exits the newsroom: where does that leave publishers?

Facebook made its latest earnings announcement last Wednesday night on the back of what Mark Zuckerberg dubbed a «hard» but «strong» year for the company. With time spent on the site now in decline and further newsfeed changes on the horizon, what does Facebook’s clampdown on Page-level posts mean for publishers?

Meredith announces completion of Time Inc. acquisition

Meredith Corporation announced it has completed its acquisition of Time Inc., and that February 1 2018 was the first day of operations for the combined company.

Immediate Media launches In The Moment magazine in France and Portugal

Immediate Media, the special interest content and platform company, has launched wellbeing magazine In The Moment in France and Portugal.

The Mr. Magazine™ interview

"For us the information chain begins with the magazine," says Martha Stewart Weddings' editor-in-chief

«As you know, across all different kinds of areas our industry is definitely changing and we know that our audience gets her ideas, inspiration and information from so many different sources, so we make sure as a brand that we’re giving her information both digitally and in all the ways that she needs it. But, in terms of the magazine, she still definitely needs that as well.» - Amy Conway

"I like to feel that our readers aren’t a mailing list," says William R. Hearst III

«I wanted to deal with things that last a little bit longer. I was thinking about the people that I know: writers, photographers, editors; these are people who often write books, that take some time to write something. I was less interested in immediacy; I wanted things that had a lasting quality.» - Will Hearst

What we've been reading

Alphabet Q4 revenues hit US$32bn, while Amazon’s ad business unit grows 60% (via The Drum)

Share prices in Google-parent Alphabet dropped by as much as 4% in the immediate aftermath of the company making its latest earnings disclosure, as Wall Street analysts had expected a more impressive performance for the quarter.

Five Ways To Fight Ad Fraud In 2018 (via Forbes)

The conversation around Ad fraud has been growing rapidly over the past few years, hitting critical mass in early 2016. In that time, we’ve seen a large number of advertising agencies, ad tech platforms and affiliate networks disappear. Many times, this was due to an inability to stay ahead of fraudsters and the rapidly changing ad landscape.

How Facebook could fix itself (via Business Insider)

Facebook is still trying to patch its image after Russia used the social media network to meddle in the 2016 US presidential election. Like many technology companies, Facebook must balance the convergence of digital dependence, digital dominance and digital distrust. Here's what it can do to improve and regain our trust. 



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